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HANHOO
韩后
韩后通过EGCG的颠覆性抗老科技突破,推出战略商品“真茶因不显老精华面霜”,
以科技抗老效果与创意器型颠覆韩后过往形象,帮助韩后完成从「天然茶护肤」跨越到「科技茶护肤」的品牌形象升级。
OIB出品,时任OIB资深设计总监作品。
Through the disruptive anti-aging technology breakthrough of EGCG, HANHOO launched the strategic product "True Tea Anti-Aging Essence Cream", which overturned HANHOO's past image with its technological anti-aging effects and creative shape, and helped HANHOO complete the brand image upgrade from "natural tea skin care" to "technological tea skin care".
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